Consumption Theory and Gentrification
I recently saw an article about location decisions by education in the Netherlands. The article discusses the impact of rail investment on different social classes, and claims that,
A recent study by Teulings et al. (2018) uses microdata to quantify the differences in the willingness to pay for particular locations between the high and low educated (omitting the medium education level) (Figure 2). It shows willingness to pay for the job availability (based on the locally available transport infrastructure to commute to these jobs) and urban amenities such as parks and historic scenery at the location. The highly educated (right panel) are very sensitive to the quality of a location.
The claim is that educated people prefer central cities, in this case Amsterdam, because of their consumption amenities. This is the consumption theory of gentrification, which holds that the process of gentrification is caused by a middle-class taste for urban amenities. However, this theory appears incorrect, on several levels. The references cited in the paper for location decisions do not really bear out consumption theory. Moreover, the history of gentrification strongly suggests that, if consumption amenities are at all involved, then they have been stable for at least a hundred years.
Instead of consumption theory, the best explanation is that location decisions are about jobs. Certain cities have higher production amenities, especially for the middle class, leading the middle class to preferentially move to them to obtain higher-income jobs. The choice of neighborhood is then driven by access to skilled jobs, usually in the CBD but sometimes also in new job clusters. If there’s gentrification, the cause is insufficient housing in closer-in areas, leading to spillover to adjacent neighborhoods.
The references
The internal reference cited for it in the paper, the work of Coen Teulings, Ioulia Ossokina, and Henri de Groot, breaks down willingness to pay higher rents in expensive cities (i.e. Amsterdam) based on job access and several consumption amenities. The paper’s headline numbers superficially bear out consumption theory: table 7 on page 23 says that job availability is only responsible for 38% of low-education people’s variance in willingness to live in expensive cities and 28% of high-education people’s variance; the rest comes from amenities. However, a closer reading suggests that this is not really about consumption amenities.
First, that 28% of middle-class location choice comes from job access does not mean 72% comes from amenities. Observed consumption amenities are only 18% (and only 14% for low-education workers); the rest is unobserved amenities (30%), which are a residual rather than any identified amenities, and covariances between jobs and amenities.
Moreover, the consumption amenities listed are proximity to restaurants, monuments, parks, and a university. Is a university really a consumption amenity for the middle class? This is unlikely. Graduates don’t really have the same consumption basket as students. Instead, what’s more likely is that universities provide skilled employment for a particular set of high-education workers (namely, academics and other researchers), who are willing to pay extra to be near work; academic job markets are so specialized that access to non-academic high-education work isn’t as important. Of course, universities also have extensive working-class employment, but a university janitor can get a similar job at a non-academic environment, and therefore has no reason to locate specifically near a university rather than another source of work, such as a hospital or office building.
Finally, there is a second reference in the article, reinforcing its claims about location decisions with American data. This is a paper by David Albouy, Gabriel Ehrlich, and Yingyi Liu. Albouy, Ehrlich, and Liu’s text does not endorse consumption theory – on the contrary, their discussion blames “policies and regulations that raise rents by creating artificial shortages in housing supply” (pp. 28-29). On the question of consumption theory, the results of the study are inconclusive. They do not look directly at amenities that critics of gentrification typically implicate in causing the middle class to displace the poor; the amenities they consider include mild climate, clean air, and a sea view.
The history of gentrification
The word “gentrification” was coined in 1964 to describe the process in Islington. However, Stephen Smith has argued from looking at historical rents that the process goes much further back. He finds evidence of gentrification in Greenwich Village in the 1910s and 20s. Already then, the middle class was beginning to move into the Village, previously a working-class district. Jane Jacobs moved in in 1935. She was income-poor, as were many other people in the Depression, but on any marker of class, she was solidly comfortable: her father was a doctor, she herself was a high school graduate and had some college education at a time when most Americans had never gone to high school, and her job was in journalism, at the time a middle-class career path.
In the 1950s and 60s, this process continued in full swing, in the Village and other inner neighborhoods of New York, such as the Upper West Side, which unlike the Upper East Side was originally rowdy (West Side Story is set there). Developers were building taller buildings, to Jacobs’ consternation, to house the growing middle-class demand.
I focus on early gentrification in New York and not London, because in this era, the American middle class was fleeing cities. In the 1950s New York was poorer than its suburbs. The wealthiest strata of the city had decamped to Westchester and Fairfield Counties starting in the 1910s and 20s (in 1930 Westchester had 520,000 people, more than half of today’s level, and more than Long Island). Then in the 1950s and 60s this process spread to the entire white middle class, causing a population surge on Long Island, in New Jersey, and in the parts of Westchester and Fairfield that the rich hadn’t already settled in. Moreover, companies were moving out of city centers, often to be closer to the CEO’s home, including General Electric (which moved to the town of Fairfield in 1974) and IBM (which moved to Armonk in 1964). Middle-class taste at the time was firmly suburban.
A better explanation for the early history of gentrification in New York concerns the subway. Before the subway opened, the working class had to live right next to the Lower Manhattan CBD and commute on foot. The els did provide some options for living farther uptown, but they were slow and noisy (they were only electrified around the time the subway opened) and until the early 20th century the working class could not afford the 5-cent fare. This led to extreme levels of overcrowding just outside the CBD, most infamously on the Lower East Side. In 1900, most of Manhattan was open to the middle class but only the Lower East and West Sides were open to the working class. By 1920, the fast subway and the 5-cent fare (held down despite post-WW1 inflation) made all of Manhattan open to everyone, making it easier for the middle class to outbid the poor for housing in the Village.
Production theory
The paper cited at the beginning of this post does not profess consumption theory; it claims that both production and consumption amenities explain gentrification. However, the actual work within the paper leans heavily toward production. It looks at the effect of opening a new rail line from the suburbs to Amsterdam, and finds that this leads to middle-class displacement of lower-education residents, who have less use for the train service. This is also consistent with what working-class residents of some Parisian banlieues think: a newspaper article I can no longer find cites people within Seine-Saint-Denis complaining that all Grand Paris Express will do is raise their rents.
In addition to being more consistent with Dutch and American evidence and American history, production theory benefits from not relying on special local explanations for a global trend. A process that began at similar development levels in the US and Western Europe is unlikely to be about American race relations. Even Tokyo is seeing gentrification in the sense that industrial waterfront areas are redeveloped, if not in the sense of mass displacement seen in New York, London, and other cities with stricter zoning.
There is no burning middle-class desire to live near poor people – quite the opposite, in fact. When the middle class does begin gentrifying a neighborhood, it’s because it offers convenient access to jobs. The same is true on the level of an entire city: San Francisco did not magically become a nicer place to live in when the current tech boom began – if anything, rising rents have led to a homelessness problem, which makes professional workers uncomfortable. A city that wishes to forestall gentrification will make it easy to build housing in the areas with the best job access, in order to encourage people to have short commutes rather than seeking increasingly marginal neighborhoods to move to.






